There’s nothing better than referrals. After all, referrals come from happy, satisfied and enthusiastic customers. What could be better than that? Well, according to Rob Fuggetta, – advocates are a step above your average referral. Fuggetta, CEO of Zuberance, a social media marketing company that specializes in building and developing your brand advocates, explains all in his new book, Brand Advocates: Turning Enthusiastic Customers into a Powerful Marketing Force. Ivana Taylor’s review appeared in Small Business Trends. Read: Brand Advocates to Promote Your Brand: Fuggetta ‘Bout It
